If you wish to grow your business— seasonal campaigns, festivals, and holiday key dates can impact sales. The reason being seasonal campaigns possesses great potential for engaging new customers and making the relationship stronger with existing ones. Not to forget, these seasonal or festive campaigns are ephemeral, and you have to make the most of the situation in that short duration.

Today, the internet offers us many options for seasonal campaigns that are cheap and simple to create. These options can greatly benefit customers, sales revenue, and your store's brand awareness.

For the lovers and partners, Valentine’s Day holds great significance. It wouldn’t be wrong to conclude that couples are expecting to celebrate the day with zeal after the pandemic norms of social distancing. Since many couples are looking forward to this day, business-like Print on demand can offer many customized products on Valentine's Day.

Here are some simple ideas for valentines marketing campaigns:

1. Make it Noticeable

This is the age of social media! If you wish to reach more and more customers, then make your social network better. Change your cover and profile images on Social Media. All you need to do is add a romantic flair to them. The marketing ideas for Valentine's Day are simple and provide you with a lot of benefits. Consider it like seasonal marketing and……voila… you are there!

2. Offer Your User a Special Gift

Who doesn't like treats when it comes for free? Valentine's Day is all about spreading love, and it is all in the gestures. It can be anything from a makeup bag upon buying a set of certain makeup products. Or it can be a custom phone case upon purchasing a mobile phone. These little efforts make the shopping experience different and unique altogether.

3. Change your Email Marketing

Valentine's Day is a special date and to make changes in your email marketing, you need to change a few things. Adding an irresistible subject, cute picture, or a heart emoji can be a way to lure them into buying your products or deals that the customers can't say no to!

4. Run a Poll

A fun way to increase your sales during a festival is by running a poll. To create more impact, make it love-themed. For instance, if you are retail e-commerce, ask the customer about their perfect outfit for Valentine's and give them the option of customizing their own clothing. You can also include pictures of your clothes in the answers.

5. Organize a Contest for More Customer Engagement

While love stories are a great way to revive emotions and connect to anyone's heart, take Valentine's as an opportunity to involve people through a contest and ask them to come forward and tell their stories. And give away one of your customized products as per Valentine's theme as a gift to top 3 winners.

6. Don't Ignore the Single Ones.

While you tend to focus and engage the couples, don't forget the singles! If your contest for love stories picks up a good response, you can arrange another contest for the love stories that didn't have happy endings. Doing so will include all categories of your customers. Make this contest funny and hilarious and not romantic. Only give away funny gifts to the winners.

7. Push Valentine's Notifications through Mobile Web

Push notifications are a great way to catch user/customer attention. So, if you have an app for your eCommerce, you should consider push notifications. Send your customers notifications between 1st and 14th February with a good strategy. However, don't creep out your customers by sending more than you usually do. And don't forget to change the wording and the images for this lovely day.

8. Make Product in Pairs for Couple

Valentine's Day involves two people, reservation for two, two wine glasses, everything for two! Then why not two products that showcase well together. Put them together to sell in pairs on this special day. It would make an excellent option for Valentine's Day.

9. Encouraging Self-Love

If your business hasn't adapted the trend of targeting the couples or maybe you want to target the audience who doesn't like Valentine's Day, then you can help them celebrate "self-love." 

It would be different and encouraging— after all, not everyone can afford love. You can involve custom embroidered products with customized, self-boasting text or designs.

10. Free Gift Wrapping

When it is about spreading love, even the simplest things can make a difference! So, wrapping your products in a wrapping paper having red hearts printed on it can be a way to your customer heart. Because, when it comes to shopping, it's not just about the product’s quality, but also about the shopping experience that draws customer back to your website over your competitor's.

The day of love is just around the corner! Hence, it is the right time to endure these marketing ideas to accelerate your sales this Valentine's. Adopt these ideas and get ready to embrace the moneyfolds.